Design & Web · 3 min read
What makes a good logo for a small business
Simple rules that help your logo work on a signboard and a phone screen.
Want a logo designed for your business?
Want to learn more first? Read on.
- Keep it simple. It should still be clear when tiny on a WhatsApp profile picture.
- Two colours are usually enough.
- Make sure the name is readable.
- Avoid copying big brands — it hurts trust.
- Test it in black and white.
Your logo doesn't need to explain everything you do. It needs to be recognisable.